Automating lifecycle marketing takes time. It takes effort.
You will never be done because it’s a journey and there will always be room for improvement.
Dramatic improvement at first and then incremental improvements over time.
To fully automate your lifecycle marketing, you have to create lead magnets, and write content for emails, landing pages and thank you pages.
You have to write emails that will welcome your new customers and start building a relationship with them.
You will need to write content that reengages your customers when they stop buying.
And you will need to write other emails for countless other lifecycle marketing opportunities.
The promise of lifecycle marketing is that you can deliver the right message to the right person at the right time, automatically.
And guess what? You just don’t know what will work until you try and test. Read more